Announcement
July 30, 2008

UniCredit Group presents Fotografis

Bank Austria Kunstforum
collection
Bank Austria Kunstforum

Image:
Man Ray /Porträt von Meret Oppenheim/, 1933, Sammlung Fotografis der Bank Austria AG, Copy right: VBK, Wien, 2008

This exhibit, called Fotografis, features 250 works from the photo collection of Bank Austria, a member of the UniCredit Group, at the Salzburger Museum of Modern Art, an outstanding institution for international photography. The exhibit, which ranges from early experiments with the photographic medium to works by contemporary photographers, will be on display at the Bank Austria Kunstforum in Vienna from September 11 through October 29 and will then be granted on loan to the museum for public viewing.

Bank Austria, a member of the UniCredit Group, will exhibit a set of 250 works by outstanding international photographers from its photography collection at the Bank Austria Kunstforum in Vienna from September 11 through October 29. This exhibit will then be granted on long-term loan for public viewing to the Salzburger Museum of Modern Art, one of the main European centers for historical and contemporary photography.

The show, called Fotografis, is meant to be a celebration of historically significant works. It was designed to providing viewers with reference points for the contemplation of the history of photography and its trends and developments.

Photographers on display include William Henry Fox-Talbot, the inventor of photography; Francis Frith and Maxime du Camp with their travel pictures; Eadweard Muybridge and chromophotography; Julia Margaret Cameron, Edward Steichen, and Heinrich Kühn, representing the trend of Pictorialism; Paul Strand and Edward Weston, members of “Straight Photography” in the 1920s; Man Ray, Alexander Rodchenko, Raoul Hausmann, and Láslo Moholy-Nagy representing the innovative and revolutionary approach of the Historical Avant-gardes between Dadaism and Constructivism. The contemporary photographers Valie Export and Arnulf Rainer are also represented.

For UniCredit Group, collecting art means first and foremost validating and sharing its artistic wealth with communities in the 23 countries where it has operations. The collection, which encompasses the history of art from Mesopotamia to works by such contemporary masters as Léger, Klein, Beuys, Cragg, Christo, Richter and Baselitz, includes more than 60,000 works. There are also more than 4,000 historical and contemporary photographs in the collection.

A very significant set of photos is owned by Bank Austria, a member of the UniCredit Group, with acquisitions dating back to 1976.

The loan of this important wealth to a public institution like the Salzburg Museum of Modern Art falls within the action philosophy of the UniCredit Group, shared by all its member banks.

Through the UniCredit & Art program, UniCredit Group continues to support the world of art and culture and establish long-term partnerships with museums and local institutions.

UniCredit Group’s many partnerships with museums include the Castello di Rivoli; the Museum of Modern and Contemporary Art of Trento and Rovereto; the Museum of Modern Art of Bologna (with which a shared three-year program has been launched focusing on works by young emerging artists to be included in permanent collection); and the Maison Européenne de la Photographie, a partnership borne out of UniCredit Group’s participation to the 2007 edition of Paris Photo. During the Fair UniCredit represented Italy, the country of honor, with the exhibition of about 50 works from the photographic collection, focused on Italian photography, including works from the 1950s to the present day.

For more information go to: http://www.unicreditgroup.eu

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